7 Best WordPress Popup Plugins, We have used a variety of WordPress popup plugins over the years to increase conversions and generate leads on our sites.
There are countless number of WordPress popup plugins that might help you boost conversion rates. However, the majority of them will either slow down your website, provide false data, or damage. That’s why we decided to test all of the more commonly used options and consider things like popup types, customizable settings, reports, and prices.
Popups are a great way to engage visitors, capture leads, and drive sales on your WordPress website. However, with many options available, selecting the right popup plugin might be difficult.
In the following article, we’ll walk you through the best 7 WordPress popup plugins to utilize in 2024. We’re going to go over their features, pros and disadvantages, and price to help you make a wise choice.
Read More About : How Many WordPress Plugins is Too Much
7 Best WordPress Popup Plugins
Plugin | Free Version | Starting Price | A/B Testing | Advanced Targeting | Drag-and-Drop Builder | Integrations with Email Services |
---|---|---|---|---|---|---|
OptinMonster | No | $9/month | Yes | Yes | Yes | Yes |
Sumo | Yes | $39/month | Yes | Yes | Yes | Yes |
Thrive Leads | No | $67 (one-time) | Yes | Yes | Yes | Yes |
Elementor Pro | No | $49/year | Yes | Yes | Yes | Yes |
Popup Maker | Yes | $87/year | Yes | Yes | Yes | Yes |
Bloom | No | $89/year | Yes | Yes | Yes | Yes |
Icegram | Yes | $97/year | Yes | Yes | Yes | Yes |

What qualities should you look for in a popup builder plugin?
The Following are the qualities you should look in a Popup Builder Plugin in order to have a good user experience and Maintaining a record of your drived traffic :
Ease-of-Use
- Ensures a user-friendly interface for easy installation, configuration, and integration.
- Includes drag-and-drop builders, pre-made templates, and intuitive dashboards.
Customization Options
- Allows customization of colors, fonts, layouts, and animations.
- Includes advanced features like CSS editing and customizable animations.
Targeting and Trigger Options
- Displays popups based on user actions and behaviors.
- Includes exit intent, time delay, and user behavior triggers.
- Includes geolocation and device-specific triggers for targeted audience reach.
Mobile Responsiveness
- Ensures popups are mobile-friendly and adaptable to all screen sizes.
- Improves user experience and boosts SEO performance.
Analytics and Reporting
- Provides robust analytics and reporting tools.
- Offers detailed insights into metrics like conversion rates, click-through rates, and user behavior.
Support and Updates
- Provides regular updates and reliable customer support.
- Ensures compatibility with latest WordPress versions and security standards.
1. OptinMonster
OptinMonster is among the most popular and effective popup plugins available. It comes with a variety of features that make it easy to create and control popups.

Features:
- Drag-and-drop builder
- Multiple form types (lightbox, slide-in, floating bar, etc.)
- Advanced targeting and segmentation
- Exit-intent technology
- A/B testing
- Analytics and reporting
Pros:
- User-friendly interface
- Highly customizable
- Excellent customer support
Cons:
- Can be expensive for small websites
Pricing:
- Starts at $9/month
2. Sumo
Sumo is another popular option for creating popups in WordPress. It gives you a set of tools with the goal of increasing your email list and improving conversion rates.

Features:
- List builder with drag-and-drop functionality
- Welcome mats, scroll boxes, and smart bars
- A/B testing
- Advanced visitor targeting
- Analytics
Pros:
- Free plan available
- Easy to use
- Integrates with many email marketing services
Cons:
- Limited features on the free plan
- Can be pricey for advanced features
Pricing:
- Free plan available
- Paid plans start at $39/month
3. Thrive Leads
Thrive Leads is a strong list-building plugin with several kinds of sign-up forms and powerful targeting features helps in generating High quality leads.

Features:
- Multiple form types (lightbox, ribbon, slide-in, etc.)
- Drag-and-drop editor
- Advanced targeting and triggers
- A/B testing
- Detailed analytics
Pros:
- Highly customizable
- One-time payment option
- Excellent support and documentation
Cons:
- Can be complex for beginners
Pricing:
- Starts at $67 (one-time payment)
4. Elementor Pro
Elementor Pro is a strong page builder plugin that offers powerful popup generation skills.

Features:
- Drag-and-drop popup builder
- Multiple popup types (modal, slide-in, full-screen, etc.)
- Advanced targeting and triggers
- Integrates with Elementor’s design capabilities
- A/B testing
Pros:
- Seamless integration with Elementor
- Highly customizable
- No additional plugin needed if you already use Elementor
Cons:
- Requires Elementor Pro subscription
Pricing:
- Starts at $49/year
5. Popup Maker
Popup Maker is a powerful and user-friendly plugin that allows you generate an extensive variety of popups.

Features:
- Multiple popup types (lightbox, slide-in, etc.)
- Advanced targeting and triggers
- Customizable themes
- Integrates with popular form plugins
Pros:
- Free version available
- Highly customizable
- Extensive documentation
Cons:
- Some features require paid extensions
Pricing:
- Free version available
- Paid extensions start at $87/year
6. Bloom
Bloom is a strong email sign up plugin from Elegant Themes that could help you build a list of subscribers.

Features:
- Multiple form types (lightbox, fly-in, below post, etc.)
- Elegant design templates
- Advanced targeting and triggers
- A/B testing
- Detailed analytics
Pros:
- Beautiful design templates
- Integrates with popular email marketing services
- Part of the Elegant Themes membership
Cons:
- Requires Elegant Themes membership
Pricing:
- Starts at $89/year (includes access to all Elegant Themes products)
7. Icegram
Icegram is a powerful and feature-rich plugin which offers a range of sign-up forms and targeted opportunities.

Features:
- Multiple form types (lightbox, header/footer bar, etc.)
- Advanced targeting and triggers
- A/B testing
- Analytics and reporting
- Integrates with popular email marketing services
Pros:
- Free version available
- Highly customizable
- Extensive features even in the free version
Cons:
- Interface can be overwhelming for beginners
Pricing:
- Free version available
- Paid plans start at $97/year
FAQs
1. What is the best WordPress popup plugin for beginners?
2. Which popup plugin offers the best design templates?
3. Can I use a free popup plugin for my WordPress site?
4. Are these popup plugins compatible with all WordPress themes?
5. Is coding required to use these popup plugins?
Conclusion
This post provides a detailed overview to the best WordPress popup plugins for 2024. Each plugin has distinct features, benefits, and drawbacks, so select the one that best meets your requirements and budget.